Subsail is a platform to help magazine publishers sell and easily manage subscriptions.

Subsail was started to promote subscriptions as a way to create sustainable publications, and allow smaller publishers to quickly make subscriptions integral to their business.

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Launched in early 2017, Subsail now powers subscriptions for a wide range of titles across the world who have collectively sold over $1m in new orders.


Subsail was founded and is run by web developer and magazine fan, Dan Rowden, who started Magpile back in 2012.

Matching a deep passion for independent publishing with 15+ years as a web developer, Dan has also worked with a number of indie titles on their web products as well as building full subscription systems for Offscreen, Hello Mr. and Stack Magazines.

Originally from England, Dan is based in Mauritius with his young family 🏝



Steven Watson. Photo by Tom Medwell.

Steven Watson

Steven is the founder of Stack Magazines. He has a huge passion for print plus years of experience both creating magazines and working with publishers, knowing the industry inside-out.

Kai Brach. Photo by Mark Lobo.

Kai Brach

Founder and Editor of Offscreen, Kai has spent the last few years deep in the trenches of independent publishing—including building a bespoke subscription system—and has regularly documented his journey for others to learn from.

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